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How CleanCar Works for Different Types of Customer

How CleanCar Works for Different Types of Customer

How CleanCar works –

EV technology might not suit everyone. In this quick article, I will explain the business model and give a quick overview of the benefits depending upon your point of reference.

I regularly get asked how the CleanCar solutions works and depending on the audience I will tell a slightly different story. It’s not that we have multiple fleet solutions for a variety of used Cases but the benefit of the CleanCar system does change depending on your perspective.

To start let’s review the image below that explains the flow of data into CleanCar, explains what we do with it and how we report on it.

Overview of CleanCar

To explain the image in more detail, the CleanCar solution is split into the following areas:

CleanCar Consumer

CleanCar consumer, aimed at the average person on the street; it’s the trimmed down version of CleanCar that allows a user to see if they are suited to an Electric Vehicle. It would also allow users to see what EV would suit the drivers requirements. CleanCar will show the user on what they will save by making the EV switch.  Our route to the market for this service is generally via a third party or as we like to say a channel partner.  This is an organisation like an energy company or vehicle manufacturer, who knows their customers would benefit from the use of an EV and simply need a tool to help prove it, even if they are wanting to make their fleet an Electric Fleet.  This where CleanCar come in, we assist those organisations in showing the benefits of Electric Cars to their customers and fleets.

CleanCar Business

CleanCar business is where we started out; aimed at the larger organisations who run a fleet of vehicles. Not knowing the benefits of an Electric Vehicles is ‘risky’. Drivers want to know the cost saving and benefits before they start purchasing Electric Vehicles. This is why drivers simply can’t make that decision to move to this new technology.  We often find drivers feel the decision is a “bit risky” and there are too many unknowns.  Following the CleanCar approach, we show the drivers which vehicles they should switch to. CleanCar also helps drivers to understand the financial benefits. We also can make suggestions regarding how many charge points they need and where to put them.  Its powerful stuff and it is great for anyone looking to de-risk a decision about their e-mobility requirements.

CleanCar Intelligent Mobility Solutions

This part of CleanCar is our Data Science bit (if my old maths teachers at school could see how excited I get these days with numbers and data, they would simply not believe it).  In a nutshell, we can collect very accurate data about how people use their vehicles. From their build up profiles of usage; we can also then combine this data with other data sets to tell a story.

Electric car technology is changing all the time. If you are looking for fleet solutions, CleanCar has a solution to help you find out if a EV will meet your needs or your fleets. Please contact the CleanCar system at info@cleancar.io.

About the Author

Alex Baker
My background is the fleet/finance sector where I worked for many years as well as building, developing and deploying web and app-based systems that use real-world data to help make difficult tasks easier and hassle-free.As well as helping companies to electrify their Fleet, I am also involved in some initiatives and grant-funded projects looking at future technologies such as smart grid and Vehicle to Grid. If its electric and you plug it in and drives on the road, then I have a passion for it.I regularly speak in public and occasionally appear on live TV and radio where I share my sometimes controversial view on the electric vehicle marketplace and how to speed up global adoption of the technology.

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