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About the Author

Alex Baker
My background is the fleet/finance sector where I worked for many years as well as building, developing and deploying web and app-based systems that use real-world data to help make difficult tasks easier and hassle-free. As well as helping companies to electrify their Fleet, I am also involved in some initiatives and grant-funded projects looking at future technologies such as smart grid and Vehicle to Grid. If its electric and you plug it in and drives on the road, then I have a passion for it. I regularly speak in public and occasionally appear on live TV and radio where I share my sometimes controversial view on the electric vehicle marketplace and how to speed up global adoption of the technology.

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